James Jordan
Co-founder · Product & engineering
Built Recal. Spends his days writing the code that runs the operation Maud designed.
Built by a property manager. For property managers.
Recal didn't start in a boardroom. It started with a manager running luxury villas, fed up with the patchwork of tools that were never built for the job.
The problem, lived firsthand.
Maud runs Match Real Estate. She was the user before there was a product — managing luxury villas across WhatsApp threads, Google Sheets, Trello boards, Dropbox folders and a separate CRM, stitching it all together by hand every day.
There came a moment when it was obvious: none of it was built for this job. Calendly is for talking. Notion is for documenting. Channel managers are for OTA inventory. Nothing operated properties.
Why Recal exists.
Some tools are for talking. Some are for documenting. Some are for organising. Recal operates properties.
Recal is not a booking platform and not a channel manager. It's built for the people actually running properties — where every property is different, the operation lives across owners, agents, managers and staff, and everyone needs to see the same truth.
The founders.
Maud Naett
Co-founder · Operations
Runs Match Real Estate and uses Recal every day. Knows the luxury villa market because she works in it.
Based in Ibiza.
Not incidental. Ibiza is where we operate — it's why we built what we built. We're not a team in San Francisco guessing at what property management actually involves. The job is the same wherever you are: messy, interruption-driven, and run across half a dozen tools that don't talk to each other. We had our version of it right outside our door.